Azout Clubs

San Carlos, CA (PRWEB) December 06, 2011

Date: Tuesday, December 13, 2011

Time: 11:00 AM PST/ 2:00 PM EST

Join the conversation on Twitter: #zuberance

Click here to register.

Word of Mouth is the ?world?s most powerful sales tool,? according to Nielsen. In fact, most health and fitness companies get more than half their business from Word of Mouth referrals. In today?s social-media-connected world, the voice of your members on blogs, social networks, and third party review sites such as Yelp is more influential than ever. But how do health and fitness marketers harness the power of social media and Word of Mouth to drive sales and positive reviews?

Register now to attend this free webinar featuring real-world success stories from:

????24 Hour Fitness
????Club One
????Anytime Fitness

Participants will learn how to:

????Identify and energize your best customers (AKA Brand Advocates)
????Boost ratings and increase positive reviews on Yelp and other review sites
????Generate referral leads and drive sales via social media
????Measure the impact of mobilizing Brand Advocates

Click here to register now.

All participants will receive a free whitepaper, ?Club One Gets 9X ROI by Energizing Brand Advocates.?

About the Presenter

Rob Fuggetta, the founder and CEO of Zuberance, has more than 20 years of experience in Word of Mouth marketing, His WOM strategies have created marketing success for Apple, Intuit, Norton, and many others. Fuggetta is a frequent speaker and author of an upcoming book, ?Energize! How to Turn Social Media & Word of Mouth into Sales by Energizing Brand Advocates.? Follow Rob on Twitter @robfuggetta.

About Zuberance

Zuberance is the leading social media marketing company focused on Brand Advocates. Zuberance?s award-winning social media marketing solution enables companies to systematically identify and energize their highly-satisfied customers (AKA ?Brand Advocates?), driving measurable increases in referral leads, recommendations, and revenues. For more information, visit http://www.zuberance.com or follow Zuberance on Twitter @zuberance.

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Natick, MA (PRWEB) October 25, 2011

As Mr. McKay pointed out: ?The TAG team provided me with a turn-key solution to my annual membership drive. Not only did I save a great deal of money, the process was very simple and easy. I don?t see why any independent health club would not be doing the same thing?.

The TAG Health Club Network was founded in 2010 by John Atwood, a veteran health club owner, operator and consultant. The TAG concept is to offer smaller, independent Health Clubs the resources, information and negotiating power of the national chains. Membership is free. TAG offers monthly member TAG TALKS around a variety of topics. The upcoming November Talk is focused on Operating Cost Management and how independent clubs can no longer depend on membership growth alone but rather need to find and implement ways to operate more cost effectively thereby improving their bottom line. TAG can be found on the web at http://www.taghealthnetwork.com.

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Find More Clubs Press Releases

Natick, Massachusetts (PRWEB) September 30, 2011

The TAG Health Club Network has been formed to support independent health clubs. In making the announcement, John Atwood, TAG?s Founder stated: ?As I was helping independent health clubs to become financially healthier ? one at a time, I concluded that by forming a network, my team could provide broader support across any number of independent health clubs in helping them to discover and implement ways that they could operate more cost effectively and more profitably.?

He continued; ?As health club consultants, we test marketed this group power concept focusing on marketing support. Ten health clubs participated. The results were amazing. We had a situation where one participant saved over $ 3,800 for just one direct mailing. On average, the savings ranged from $ 700 to $ 850 per mailing.? Atwood said his network of health clubs and gyms is focused on saving money across the board with fitness equipment, health club software, credit card and EFT fees, utilities, and almost any other expense incurred by a health club, gym, or fitness center. The network is even working to lower prices in areas as diverse as facility design, website development, and staff training. Atwood says ?the bottom line is if you spend money on it we will work to bring the cost down while maintaining the quality. We are working strategically to provide independent clubs some of the infrastructure, and advantages of scale, that large organizations enjoy.?

The TAG Network recently added their 20th member with a goal of reaching 250 members by mid 2012. Membership includes a baseline purchasing cost analysis to identify immediate cost savings opportunities. Monthly web conferences are also available to members to gain new insights and share ideas regarding such matters as financial management, SEO web optimization, and cost-effective marketing programs. Emails are sent out announcing new partnerships with vendors that have agreed to lower prices for network members. And a list of vendors who agree to discounts will be put on the TAG Network website for any member to access.

Atwood concluded; health club and gym management is challenging; ?Health club membership growth, nationally, is being far outpaced by the proliferation of new clubs. Many independent clubs are hitting a crisis point and must begin to manage in a new way to compete with the big players. In my work with clubs, especially in this increasingly competitive situation, I have found that simply ?grabbing? new members is not the answer — success is driven in large part by better operating efficiencies across the board. That?s what TAG is all about.?

And now a quote: as Thomas Paine said in the throes of the American Revolution – - – ?These are the times that try men?s (and women?s) souls?. Today, Independent health clubs are in a “Battle for Survival” and these are trying time to be sure; but vision and dedication, merged with the combined powers of a network of independent clubs, can bring these clubs through the hard times, and help them emerge as strong independent businesses and centers of their communities.

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Boston, MA (PRWEB) October 18, 2011

The Sports Club/LA, the gold standard for health clubs committed to helping Members achieve their fitness goals, announces a partnership with Fila?, a leading athletic apparel and footwear brand. The unique partnership will launch at five Sports Club/LA locations in Boston, Miami, New York-Upper East Side, San Francisco and Washington D.C in early-October 2011.

As partners with like-minded health and wellness philosophies, the companies will collaborate to bring added value to both Members of the five flagship Sports Club/LA locations as well as Fila customers. Highlights of the partnership include:

???? Development of signature co-branded classes for multi-functional conditioning and for specific
???? sports activities

????Fila clothing, ranging from general fitness to attire specially designed for yoga, personal
???? performance/toning, and tennis will be available in the clubs? retail shops

????Creation of new, exclusive uniforms for health club staff that include private trainers, and
???? reception staff

????Promotional events held at the Clubs including product launches and athlete appearances,
????Creation of health and fitness content for multiple mediums,
????The Sports Club/LA fitness professionals will be a key resource for Fila in product testing
???? development focus.

?As the premier brand in health and fitness clubs, I am thrilled to partner with Fila, a brand synonymous with performance and sophistication,? said Teresa Coffey-Gordon, Chief Marketing Officer, Millennium Partners Sports Club Management. ?I strongly feel that collaborating with Fila to create innovative programming, as well as providing access to Fila?s high design and functional products, will help our Members and employees better achieve their health and fitness goals,? added Coffey-Gordon.

?Our partnership with The Sports Club/LA is a key strategic initiative for the Fila brand,? said Danny Lieberman, Fila?s Vice President Apparel. ?Fila has received a tremendous response to its Body Toning and Personal Performance product lines, and we feel the best-in-class fitness professionals at The Sports Club/LA will be a valued research and development resource as we expand our apparel offering and fitness program. We look forward to working with The Sports Club/LA as a platform to create new product ideas for the future.?

About Millennium Partners Sports Club Management LLC:

Millennium Partners Sports Club Management LLC, a subsidiary of Millennium Partners, a nationally recognized developer of luxury mixed-use properties, is an operator of six premier health clubs committed to helping Members achieve their fitness goals by providing an extensive range of amenities and programs, as well as access to highly experienced fitness professionals, all within state-of-the-art facilities of unparalleled size. With locations in New York, Boston, Washington DC, Miami and San Francisco, the Clubs offer Members the ultimate health resource. Adding to the numerous options at The Sports Club/LA locations, The Spa delivers results-oriented treatments in a way that perfectly complements every visit to the Club. The sports and fitness clubs within the company?s portfolio include: The Sports Club/LA complexes in Boston, Miami, San Francisco, Washington D.C and New York’s Upper East Side as well as Reebok Sports Club/NY. For more information, please visit the company?s website at http://www.thesportsclubla.com.

About Fila:

2011 marks the centennial of the Fila brand which was established in Biella, Italy in 1911 by the Fila brothers. Fila is now a leading manufacturer of sport and leisure footwear and apparel distributed worldwide. The internationally respected company, having gained world class recognition in tennis apparel, has developed brand recognition by marketing high design and style content products that are endorsed by professional athletes from around the world.

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